Privacy Policy
PetMed Outlet is committed to transparent data practices. This policy outlines how information is collected, processed, and safeguarded.
1. Information We Collect
When you visit PetMed Outlet (petmedoutlet.com), we collect certain information about your device, your interaction with our comparison tables, and information necessary to fulfill contact requests:
- Device Telemetry: Web browser version, IP address (anonymized), operating system, screen resolution, and language preferences.
- Usage Metrics: Referring URLs, pages viewed, time spent on comparisons, outbound pharmacy link clicks, and search queries within the site.
- Voluntary Correspondence: Name and email address when you voluntarily submit a message to our research team via our contact form or directly to contact@petmedoutlet.com.
2. Google Analytics 4 (GA4) & Tracking Technologies
We use Google Analytics 4 (GA4) to analyze aggregate visitor traffic and evaluate consumer interest in various pet medication categories. GA4 collects data using first-party cookies that measure outbound clicks to partner pharmacies (via our /go/* routing redirect engine).
GA4 IP anonymization is enabled by default. We do not store or transmit personally identifiable medical records, veterinary clinic client IDs, or personal prescription details.
3. Affiliate Links & Third-Party Cookies
When clicking on outbound affiliate or price-check links (e.g. Chewy, Walmart PetRx, 1-800-PetMeds), a temporary tracking cookie is placed by the respective affiliate network (Partnerize, Impact, CJ Affiliate) to track referral commissions. These cookies do not contain sensitive personal identifying data and expire within standard attribution windows (typically 1 to 30 days).
4. GDPR & CCPA / CPRA Consumer Rights
Depending on your jurisdiction, you enjoy specific legal rights regarding your personal information:
- Right to Know & Access: You may request disclosure of any personal data we have retained.
- Right to Deletion: You may request prompt deletion of correspondence or contact records.
- Right to Non-Discrimination: We do not discriminate against users exercising privacy rights.
- Zero Sale of Personal Data: We never sell, rent, or trade user email addresses or browsing profiles to data brokers or third parties.
5. Contact Our Privacy Officer
For privacy inquiries or to submit a data removal request under GDPR/CCPA, please contact our designated privacy coordinator at contact@petmedoutlet.com.